2018: The Year of Communication

As I sat down to write down my goals for the new year, one theme kept emerging. In business, in marketing, at home, with children, and with strangers. It’s all about the communication. I look back on the year and realize how many things could have been solved quicker (or simpler) with good communication. IContinue reading “2018: The Year of Communication”

I love Facebook Lead Ads.

When we get down to the nitty-gritty of business, it’s about quality leads. In home building, there was a time we would train to $700 per lead walking through the sales office door. We would spend big money in marketing before the downturn; TV, radio, print, billboards, direct mailer, and on and on and on.Continue reading “I love Facebook Lead Ads.”